The Google Threat - Are They Ready
Have you ever thought how telephony would be like if Google decides to take on established wired and wireless carriers? Though the company has already rolled out a beta version of an IM/voice-over-Internet Protocol (IP) service called Google Talk, I find it more a threat to Skype than AT&T or Verizon. However, I feel that the situation can completely change. Google may go on to command complete monopoly over the market if it wishes so.
Google's vast customer base is habituated to the search company and uses it daily. Besides Google can provide any services, for which you pay a charge, for free.
If Google creates an intuitive interface and integrates Gmail and Google Talk into its existing mobile devices, millions of existing customers would be willing to try the service. This may throw the other providers completely out of the market.
So, are you listening Google?